Dubai Department of Economy and Tourism and Network International Partner.

Strategic partnership is aligned with the goals of the Dubai Economic Agenda, D33, to increase economic productivity by 50% through innovation and digital adoption. Signed at GITEX Global, the agreement will further facilitate access to finance and payment solutions for SMEs and fintech companies.

Dubai, United Arab Emirates: Dubai Department of Economy and Tourism (DET) has signed a strategic agreement with Network International, a leading enabler of digital commerce in the Middle East and Africa, to enhance Dubai’s digital economy and support the growth of small and medium-sized enterprises (SMEs), and fintech companies in the emirate.

Signed at GITEX Global 2024, the partnership will boost the digital payment infrastructure in Dubai and facilitate business access to finance and payment solutions, and is aligned with the goals of the Dubai Economic Agenda, D33, to double the size of Dubai’s economy by 2033 and to increase economic productivity by 50% through innovation and digital adoption. The agreement will also support the key D33 objectives to further consolidate Dubai’s position as a leading global city for business and leisure, and to make Dubai the fastest growing and most attractive global business hub for multinational corporations (MNCs), SMEs and Emirati entrepreneurs.

In the presence of H.E. Helal Saeed Almarri, Director General of DET, and Nandan Mer, Group CEO of Network International, the memorandum of understanding (MOU) was signed by Hadi Badri, CEO of Dubai Economic Development Corporation (DEDC), the economic development arm of DET, and Jamal Al Nassai, Group Managing Director for Merchant Services – Middle East and North Africa (MENA) at Network International.

Collaboration to Empower SMEs

With SMEs and fintech firms widely recognised as driving forces behind Dubai’s continued economic growth, both DET and Network International will pool their expertise and resources to launch initiatives designed to boost SME access to capital and cutting-edge financial technologies. This will include tailored loan programmes or grants, designed in collaboration with financial institutions, to support business expansion and innovation. They will also collaborate to provide digital payment solutions and offerings for micro- and start-up businesses at preferential rates. Advanced digital payment systems and e-commerce platforms will also be developed to empower Dubai-based SMEs to expand their market reach, both domestically and internationally, and increase their competitiveness and potential for growth. These programmed will be further supported by preferential payment solutions designed to ease the financial burden on emerging businesses.

DET and Network International will also collaborate to create a fintech start-up ecosystem, providing the necessary support, including market and customer access, mentorship and the facilitation of seed and growth capital through a public-private partnership model. Additionally, DET and Network International will explore the development of a fintech solution for micro-lending that leverages data from POS transactions and banking information, aiming to streamline customer onboarding and enhance credit risk assessment for SMEs.

Hadi Badri, CEO of Dubai Economic Development Corporation (DEDC), remarked: “This partnership with Network International exemplifies our dedication to equipping SMEs with essential resources for growth, thereby contributing significantly to the ambitious objectives outlined in the Dubai Economic Agenda, D33. By facilitating access to finance and payment solutions, we are not only empowering SMEs but also ensuring that Dubai remains at the forefront of digital innovation. Under the visionary guidance of our city’s leadership, this collaboration underscores our commitment to fostering a business environment rooted in innovation, sustainability, and global scalability. In an increasingly digitalized global marketplace, SMEs can trust that Dubai provides the comprehensive, cutting-edge solutions necessary for success.”

Jamal Al Nassai, Group Managing Director for Merchant Services – Middle East and North Africa (MENA) at Network International, said, “SMEs are the backbone of the UAE economy, driving innovation and growth across all sectors. Through our strategic partnership with the Dubai Department of Economy and Tourism, we are proud to support the government’s vision of empowering SMEs by providing our cutting-edge payment solutions and value-added services including swift access to capital at competitive rates, enabling them to thrive in today’s dynamic market. By leveraging our expertise in digital payments innovation, we aim to create an ecosystem that not only facilitates easier access to financial resources but also enhances the overall business environment for SMEs. This collaboration underscores our commitment to fostering economic growth, supporting the D33 Agenda and reinforcing the UAE’s position as a global hub for entrepreneurship and innovation.”

To stimulate innovation and attract talent to emerging industry sectors, DET and Network International will work in conjunction with government bodies to simplify the regulatory procedures for   SMEs. This will encompass providing support and counsel for adherence to both local and global trade regulations, thereby ensuring that SMEs can operate with efficiency and effectiveness. The partnership will also involve integrating backend systems, including the Dubai Unified License platform, to create a comprehensive data repository. This will facilitate the analysis of sales patterns and spending trends, providing invaluable insights for SMEs.

The MoU is a pivotal step in accelerating the digitalization of Dubai’s economy, bringing enhanced efficiencies and opportunities to the vital SME sector. Through this partnership, DET and Network International aim to further empower SMEs by providing access to advanced digital tools and payment solutions that streamline operations, reduce costs, and create new pathways for growth. By enabling more efficient, data-driven business practices, this collaboration will ensure that Dubai’s SMEs continue to thrive as a key contributor to the city’s economic progress and global competitiveness.

Source: Zawya

Africa’s Best Tourism Destinations and Leaders Shine at the 2024 World Travel Awards in Diani Beach, Kenya.

The spotlight was on Africa’s tourism elite as the World Travel Awards Africa Gala Ceremony 2024 unfolded at the stunning Diamonds Leisure Beach & Golf Resort, Diani Beach, Kenya. The event brought together leaders and innovators from across the continent to celebrate the travel and hospitality organizations setting new standards for excellence and innovation in the industry.

Tanzania emerged as a standout winner, taking home multiple prestigious titles. The nation was crowned ‘Africa’s Leading Destination,’ with the Tanzania Tourist Board receiving the honor of ‘Africa’s Leading Tourist Board.’ Among Tanzania’s natural treasures, Serengeti National Park was named ‘Africa’s Leading National Park,’ and the majestic Mount Kilimanjaro was awarded ‘Africa’s Leading Tourist Attraction,’ cementing Tanzania’s reputation as a must-visit destination for adventure seekers and nature lovers alike.

In the highly anticipated newcomer categories, Angama Amboseli, an opulent tented lodge nestled in Kenya’s Kimana Sanctuary, was recognized as ‘Africa’s Leading New Hotel.’ Meanwhile, Morocco’s St. Regis La Bahia Blanca Resort, located in the idyllic Tamuda Bay, earned the title of ‘Africa’s Leading New Resort.’

Kenya also had a reason to celebrate as Diani Beach was once again recognized as ‘Africa’s Leading Beach Destination,’ further solidifying its appeal to both international and local travelers. The capital city, Nairobi, was awarded ‘Africa’s Leading Business Travel Destination,’ while the luxurious Fairmont Mount Kenya Safari Club secured the accolade of ‘Africa’s Leading Hotel.’ Additionally, Somerset Westview in Nairobi was honored as ‘Africa’s Leading Serviced Apartments.’

The coastal city of Durban continued its ascent as a top business destination, earning the title of ‘Africa’s Leading Meetings & Conference Destination.’ Meanwhile, the Port of Cape Town was recognized as ‘Africa’s Leading Cruise Port,’ a testament to its growing significance in the maritime and tourism sectors.

Andrew Cook, General Manager of Diamonds Leisure Beach & Golf Resort, expressed pride in hosting the prestigious event, stating that it was a monumental occasion for both the resort and Kenya’s burgeoning hospitality industry.

In the aviation sector, Kenya Airways soared high, clinching awards for ‘Africa’s Leading Airline’ and ‘Africa’s Leading Airline – Business Class.’ Nairobi’s Jomo Kenyatta International Airport further added to Kenya’s aviation accolades by being voted ‘Africa’s Leading Airport.’

Travel agencies also took center stage, with Satguru Travel securing multiple wins, including the title of ‘Africa’s Leading Leisure Travel Agency,’ underscoring its commitment to delivering top-tier travel experiences across the continent.

The World Travel Awards Africa Gala Ceremony 2024 was a dazzling celebration of Africa’s tourism excellence, with winners from across the region showcasing the best that the continent has to offer. As these leaders continue to push the boundaries of hospitality and travel, Africa’s global standing as a premier tourism destination is set to reach even greater heights.

 Source:   Travel and Tour World

Regional airlines need innovative technology.

THE Tanzania Association of Travel Agents (TASOTA) has underscored the need to embrace innovative technologies to shield the sector from disruptions like the Covid-19 pandemic.

Agnes Rwegasira, the TASOTA chairperson, made this appeal at a travel convention and annual general meeting (AGM) in Dar es Salaam yesterday, an event that brought together key stakeholders from the travel, tourism and hospitality industries.

The meeting was intended for crucial deliberations, networking and collaboration with the expectation of shaping the future of the local travel industry.

“We are gathered here with various stakeholders from the airlines and the tourism sector in general. Our goal is to collaborate with the government and private agencies to promote domestic and international tourism in line with the country’s policies,” she stated.

The meeting featured panel discussions on how East African countries can work together to enhance tourism, address policy and infrastructure challenges and foster the industry’s sustainable development.

The new distribution capability protocol adopted by the International Air Transport Association (IATA) came up for discussion, which stakeholders say is revolutionizing airline services by enabling personalized offers and improving financial systems.

Discussions centred on how to capitalise on Tanzania’s leisure tourism potential with luxury offerings, innovative experiences and international partnerships, without offsetting sustainable tourism practices.

“Conversations highlighted the need to expand domestic air connectivity, address challenges in remote areas, making air travel more accessible and sustainable across the country, ” she explained.

David Kihenzile, the Transport deputy minister, remarked that the growth of the travel and tourism sector has to be aligned with sustainability, stressing that environmental considerations should be integral to business strategies, not an afterthought.

“As key stakeholders in the industry, you have the power to lead by example by adopting sustainable practices, such as initiatives to reduce carbon emissions and investing in eco-friendly infrastructure and responsible tourism,” he stated.

The TASOTA leadership, government representatives, industry experts from IATA and regional travel executives offered valuable insights into the future of local air travel and in the Southern Africa region.

Source: IPP Media

Incentive travel is poised for significant growth through 2026.

Incentive travel is poised for significant growth, with a new report predicting increased spending and an elevated strategic role for the sector.

Incentive travel buyers have shared that activity and per-person spending will surpass 2024 levels in the next two years. This comes as senior leadership views on incentive travel evolve, presenting a demand for incentive travel to play more of a distinct role in motivation and culture-building while also managing programmes for financial ROI.

These takeaways were derived from a survey conducted by the newly released 2024 Incentive Travel Index (ITI), a joint initiative of the Incentive Research Foundation (IRF) and Society for Incentive Travel Excellence (SITE) undertaken in partnership with Oxford Economics.

In addition to increased spending, workplace trends are also enhancing the strategic importance of incentive travel. A greater focus on retaining talented employees and maintaining a competitive hiring advantage were cited as key factors shaping incentive travel’s future.

The report also identified emerging new generations of leaders and qualifiers and a more dispersed workforce as trends that will amplify the need for incentive travel. However, with sustainability on the rise, carbon footprint concerns will likely become a central focus for businesses planning such programmes.

Disruptions ahead for incentive travel

Change is coming for the incentive travel sector – most respondents of the survey agree that younger generations of qualifiers will cause a powerful “retool” of incentive travel. Most believe that AI will be used effectively within incentive travel in the future to prepare programme materials and plan, forecast, and budget.

However, the human touch will still be imperative for incentive travel, some planners say, citing its high touch and personalised nature that may render AI ineffective.

Buyers are also looking for destinations they haven’t been to before, with regular and all-inclusive resorts also experiencing an upward trend in popularity.

Source: Meetings-Conventions-Asia

KATA Hails MKTE Tourism Expo as a Catalyst for Boosting Kenya’s 2.5 million Visitor Target.

The Kenya Association of Travel Agents (KATA) has praised the recently concluded Magical Kenya Travel Expo (MKTE) 2024 as a significant driver in helping Kenya achieve its goal of attracting 2.5 million tourists by the end of the year.

Speaking at the event, KATA Chairperson Dr. Joseph Kithitu highlighted MKTE 2024 as a pivotal platform for marketing Africa as a top travel destination. He encouraged industry stakeholders to continue participating in future expos to tap into emerging markets and keep Kenya at the forefront of global tourism.

“Kenya is the launchpad for Africa, and MKTE is the ideal platform for marketing the continent. With 1.8 million tourists already visiting Kenya by August, we are well on track to meet our target. Ongoing marketing efforts through expos like MKTE will showcase Kenya’s unique attractions to a global audience. The prospects are promising, and we anticipate an even bigger and better market presence at MKTE 2025,” said Dr. Kithitu.

Boosting Global Exposure

Kenya Tourism Board (KTB) CEO June Chepkemei, the event host, underscored the importance of the expo in elevating Kenya’s position as a preferred destination. The expo attracted over 180 international buyers from 35 countries, along with 4,000 delegates and 417 exhibitors.

“This exceptional turnout has greatly boosted our tourism industry. International buyers experienced Kenya’s diverse offerings firsthand and established valuable partnerships with local stakeholders, positioning Kenya to attract more visitors,” said Chepkemei. She reaffirmed KTB’s commitment to providing platforms that enable Kenya’s travel trade to access global markets cost-effectively.

Collaborations and Talent Development

In addition to engaging international buyers, MKTE 2024 fostered collaboration between tourism boards across Africa, discussing strategies for repositioning the continent’s travel fairs to match globally established exhibitions.

The expo also focused on growing the industry’s talent pipeline, with representatives from 17 universities present to discuss ways to nurture young talent. Chepkemei emphasized that such partnerships are crucial for creating jobs and opportunities for youth in the sector.

New Direct Flights from Asia to Nairobi

KATA CEO Nicanor Sabula commended the strategic move by AirAsia X (AAX) to introduce direct flights connecting Kuala Lumpur to Nairobi. This initiative is expected to enhance connectivity between Asia and Africa, driving tourism growth in both regions.

“The Asia-Pacific market is becoming increasingly important for Kenya, with over 320,000 tourists visiting in 2023. This new direct connection will stimulate economic growth, create opportunities for local businesses, and further position Kenya as a key destination for global travellers, particularly from Asia,” said Sabula. The flights, set to begin on November 15, 2024, will operate four times weekly.

Expanding Kenya’s Tourism Segments

A key highlight of the expo was the launch of the Digital Nomad Work Permit and the Transit and Long Connection Travellers Electronic Travel Authorisation (ETA) by President William Ruto. These initiatives aim to attract digital nomads and long-haul travellers, offering them the chance to explore Kenya’s diverse attractions seamlessly.

With these innovations and ongoing efforts, Kenya’s tourism sector is poised to continue its upward trajectory, positioning the country as a global tourism powerhouse.

Air France to launch free ultra-high-speed Starlink connectivity onboard all aircraft.

Air France is revolutionising its onboard WiFi service. From 2025 onwards, the airline will progressively roll-out an ultra-high-speed connectivity service for a ‘ground-like’ experience. This new service, completely free-of-charge in all travel cabins, will be accessible to customers by logging into their Flying Blue account. Over time, this WiFi service will be made available onboard all the airline’s aircraft, replacing the current offer.

Air France has chosen Starlink for high-speed, low-latency connectivity. During their flight, customers will be able to stay in touch with friends and family, follow all the world’s news live, play video games online, and stream TV, films, and series. The service will be accessible from smartphones, digital tablets, and laptops, and each customer will be able to connect several devices simultaneously.

Customers will be able to access the service by logging into their Flying Blue account, the Air France-KLM Group’s loyalty program. Those who do not yet have a Flying Blue account can create one free-of-charge onboard and in just a few clicks.

As of the summer 2025 season, Air France will gradually equip all its aircraft with this cutting-edge technology, including its regional fleet. During this transitional period, the airline will continue to offer a connectivity service onboard aircraft that are not yet equipped, including a free ‘Message Pass’ for Flying Blue members and a paid offer that covers other needs.

Ben Smith, CEO of Air France-KLM, will talk exclusively at FTE Global – the “CES of Aviation” – taking place in Los Angeles on 28-30 October 2024. He will share insights on the airline’s future plans and strategies for continued growth.

Source:    Future Travel Experience

IATA Warns of Capacity Crunch as Air Travel Picks up.

Airports could be fast approaching infrastructure capacity crunch that would restrict connectivity and choice for passengers and businesses, International Air Transport Association (IATA) has warned.

IATA latest data indicates a growing demand in air travel business putting pressure on the existing aviation infrastructure.

International passenger traffic in August grew by 10.6 per cent, adding 0.6 per centage points to July’s.

During the month under review, the volume of passengers carried in the African region grew to 10.1 per cent from 8.1 per cent in July.

“Despite the current global political uncertainty, the strong demand for international travel in August points to a promising outlook,” notes International Air Transport Association in August 2024 data.

“As of August 2024, international air travel demand’s monthly volumes have marked historic highs, or inched closer to them, for all regions including for the whole industry, expect for Asia Pacific, which is 8 percentage points from full recovery.

According to IATA, all regions’ international markets achieved rates above 4.3 per cent, with North America and the Middle East slightly decelerating compared to July, in line with their typical seasonal patterns. Airlines from the Asia Pacific region continued to lead, achieving the highest growth at 19.9 per cent YoY, followed by Latin America and Africa, at 13.6 per cent and 10.1 per cent, respectively.

All regions showed growth for international passenger markets in August 2024 compared to August 2023. Ticket sales in May-July for travel in August-September showed a 6.6 per cent year-on-year increase, which bodes well for further strong growth this year.

“The market for air travel is hot and airlines are doing a great job at meeting the growing demand for travel. Efficiency gains have driven load factors to record highs while the 6.5 per cent capacity increase demonstrates resilience in the face of persistent supply chain issues and infrastructure deficiencies,” said Willie Walsh, IATA’s Director General.

“Looking ahead, the continued strong demand growth signals that we could be fast approaching an infrastructure capacity crunch that would restrict connectivity and choice for passengers and businesses. If governments want to maximize the benefits of aviation, they must take bold decisions to ensure sufficient infrastructure capacity. And, in the interim, both airports and air navigation service providers need to do more with the resources they currently have. In particular, the variance in declared capacity of airports with broadly the same infrastructure needs to be resolved, with airports emulating the best performers. The industry cannot afford to under-utilize the airport infrastructure that we have,” said Walsh.

Source: Kenyan Wallstreet

Everything We Know About Kenya’s New Digital Nomad Visa.

Bryan Obala

Kata_kenya

Kenya is the latest country to announce a visa specifically for digital nomads.

The East African country’s President, William Ruto, reportedly made the announcement on October 2. According to Nation, the leader shared the exciting information at the Magical Kenya Travel Expo 2024 in the country’s capital, Nairobi. Discussing the “Digital Nomad Work Permit,” Ruto briefly outlined what traveling and expat remote workers can expect.

The Digital Nomad Work Permit will be “specifically designed to welcome global digital professionals, allowing them to live and work in Kenya while enjoying the country’s natural beauty and high-quality lifestyle,” Ruto reportedly said. “Kenya can be your home, where you and your family can experience the wonders of magical Kenya every day. All while serving clients from anywhere in the world on your digital platform.”

What Else Do We Know About Kenya’s Digital Nomad Work Permit?

Euro News reports that eligibility will require a valid passport, proof of remote work, a clean record, and evidence of accommodations in Kenya. An applicant’s annual income requirement will allegedly have to be at least $55,000. The government has not yet clarified when they will release applications, set deadlines, or determine the visa’s duration. It’s unclear if Kenya’s Digital Nomad Work Permit will lead to citizenship for applicants who want it.

Ruto revealed that a new electronic travel authorization system will be introduced for travelers passing through Nairobi, alongside the visa. Once registered via the authorization system, people will be able to leave the airport and explore Kenya’s capital during flight layovers.

The president reportedly boasted about Kenya’s booming influx of travelers and tourism in recent years. Describing the country as a “top global destination” with stunning terrains, wildlife, nightlife, and more, Ruto also highlighted the country’s “incredible diversity, with over 40 distinct cultures.”

There are currently only a few African countries that offer digital nomad visas, including Namibia, Cape Verde, and Mauritius.

Kenya Airways Joins Forces with African Airlines to Revolutionize Intra-Continental Travel and Unleash Monumental Savings for Passengers Across Africa.

KQ JFK

Bryan Obala

Kata_kenya

Kenya Airways partners with African airlines to revolutionize intra-continental travel, delivering monumental savings and enhancing air travel accessibility across Africa.

Kenya Airways Ltd., commonly referred to as Kenya Airways, serves as the national airline and flag carrier of Kenya. Established in 1977 following the dissolution of East African Airways, the airline has its main headquarters in Embakasi, Nairobi. Its primary hub is Jomo Kenyatta International Airport, facilitating both domestic and international operations.

Kenya Airways has voiced its support for the consolidation of African airlines, emphasizing that such a move could significantly reduce the cost of air travel within the continent. The airline’s CEO, Allan Kilavuka, highlighted the potential financial benefits of merging national carriers, especially for African countries that struggle to maintain a profitable fleet size. According to Kilavuka, a fleet of at least 50 aircraft is necessary for commercial airlines to achieve sustainable profitability, a target many African carriers find difficult to reach.

By merging, African countries could create regional aviation hubs, streamline operations, and eliminate redundant costs. These savings could then be passed on to passengers, making air travel more affordable and accessible within Africa.

Kilavuka also pointed out that the slow progress in implementing the Single African Air Transport Market (SAATM), which was introduced in 2018 to liberalize air travel across the continent, has negatively impacted seat occupancy rates for national airlines. He believes that accelerating the adoption of this initiative would further enhance the viability of African carriers and increase the demand for air travel across the region.

Source:   Travel and Tour World

Africa and Americas Unite at Landmark Summit to Plan Shared Tourism Future.

Tourism leaders from both Africa and the Americas have jointly committed to working together to make the sector a pillar of collective sustainable and inclusive development across both continents.

The “Punta Cana Declaration” was adopted at the conclusion of the very first joint meeting of UN Tourism’s Regional Commissions for Africa and the Americas and followed two days of shared dialogue around the key themes of education and investments into the sector. Recognizing the historic ties between the two regions, as well their unique and complementary cultures, the Summit served as a landmark platform for strengthened cooperation, capitalizing on innovation, education, investments and creative industries for the future development of tourism.

This summit offers a unique platform to forge connections and build bridges between Africa and the Americas, create strategic cross-regional partnerships, foster South-South cooperation projects, all for the benefit of the tourism sector of the two regions

Welcoming around 200 high-level participants among them 14 Ministers, representing 27 countries (15 from the Americas and 12 from Africa), UN Tourism Secretary-General Zurab Pololikashvili said: “This summit offers a unique platform to forge connections and build bridges between Africa and the Americas, create strategic cross-regional partnerships, foster South-South cooperation projects, all for the benefit of the tourism sector of the two regions.”

Joining the UN Tourism leadership in welcoming delegates and encouraging the building of bridges between the two regions were David Collado, Minister of Tourism, Ministry of Tourism, Dominican Republic, Chair of the Regional Commission for the Americas, and Auxillia Mnangagwa, Patron for Tourism in Zimbabwe, the First Lady of the Republic of Zimbabwe.

UN Tourism Executive Director Natalia Bayona said: “Africa and the Americas are endowed with rich cultural heritage, diverse landscapes, and profound historical connections. Yet, we recognize that due to multiple challenges—such as limited connectivity, regulatory and administrative barriers, and a lack of mutual market awareness—our cross-tourism relationship is not as strong as it could and should be.

Our goal today is to address these challenges head-on, fostering collaboration that will drive economic development, promote cultural exchange, and encourage sustainable practices benefiting all our communities.”

The Punta Cana Declaration

As a clear signal of South-South cooperation, the Punta Cana Declaration set out a set of shared commitments for the development of tourism as a driver of inclusive development. Through the Declaration, tourism leaders from both regions recognize the important need to “intensify joint efforts to promote sustainable development” through tourism, with a firm focus on “strategic investments, education, innovation and the creative industries”.. Embodying the spirit of the landmark Punta Cana Summit, the Declaration also emphasizes the importance of tourism as a tool for the preservation of shared and unique culture and heritage.

The signatories of the Declaration signalled their intention to “redouble their efforts”, most notably in the following areas:

Strategic investments: To strengthen public-private partnerships, stimulate investments into the sector, and prioritize investments through effective policymaking. Also, to boost connectivity between the two regions, both in terms of improved air links as well as strengthened cultural exchange.

Skills development and training: To prioritize investment in tourism education and training, to expand access to online and offline learning and to promote the use of innovation and new digital skills to enhance the knowledge of the tourism workforce.

Innovation: To support competitions for start-up enterprises and entrepreneurs in both regions, , to better support MSMEs, including in rural communities, and to promote innovative solutions focused on sustainability and climate action.

Creative industries: To promote the role of the cultural and creative industries in the tourism sector, including through funding for projects with the potential to attract tourists and grow new and diverse destinations and cultural routes, and to ensure the benefits the sector delivers are focused on social and inclusive development.

Inter-regional cooperation: To support market analysis and other research to identify potential areas of shared growth and opportunity, to develop shared strategies for tourism development, including through digital media, new products and international tourism trade fairs.

Investments and Education: “Building a better tomorrow, today”

In line with UN Tourism’s wider focus on investments in tourism, the Summit brought together public and private sector leaders, alongside key representatives of financial institutions to assess the current landscape and trends and outlook for Africa and the Americas.

The high-level speakers noted the huge potential for joint investment initiatives between the two regions, emphasizing the growing role of public and private banks. The Summit also focused on the vital importance of investments for driving the green transition of tourism in both Africa and the Americas, most notably in infrastructure and in the hotel sector.

Alongside innovation, the Summit also placed the spotlight on education and training, noting the urgent need for skilled workers in both regions. With the focus on “Young Talents Leading the Transformation, tourism leaders recognized the need for joint capacity-building initiatives, curriculum development, and partnerships between academic institutions, industry stakeholders, and governmental bodies.

Source:    UNWTO