Partnerships – Kenya Association of Travel Agents

Our
Partnership
Program

Collaboration is a key part of KATA’s culture. That’s why we selectively partner with like-minded organizations that place a premium on the travel industry. This mindset means we create a well-rounded travel industry designed to benefit our members, trade partners and Kenya’s travel industry in general.

No organisation or government working alone can grow and scale the air transport market. At KATA, we believe that only by working together with our members, their customers, and our trade partners, that we can transform the Kenyan travel industry.

Our partnerships begin with careful listening and engagement to build a big-picture view of our clients’ needs and understand their current challenges. This is critical to aligning our expertise most effectively with our partners’ goals. We go beyond for our partners; we build outcome-focused relationships.

Our comprehensive process ensures that we understand each partner’s unique needs and co-create solutions that will deliver full value across the entire relationship, and most importantly for our members. We value the role, expertise, and resources that our partners, drawn from – corporate businesses, academic institutions, governments, destination marketing companies, and other trade associations – invest in growing the travel trade.

Our partners have worked with us to deliver innovative and successful projects and their support has been vital in achieving our Mission and Vision. We work to make our partnerships positive for every partner. This means we have a commitment to seek mutual benefit; to respect and values others’ contributions; to listen and be responsive, and to communicate openly and transparently.

We measure our partnering practice and make sure it is fully aligned to our ethical and professional standards. This is part of upholding our commitments to our partners.

KATA in Partnership Discussion with KTB

We are excited to announce that the Kenya Association of Travel Agents (KATA) is in partnership discussions with the Kenya Tourism Board (KTB). This collaboration aims to jointly promote Kenya's rich attractions to both domestic and international tourists. By combining our efforts, we hope to enhance tourism numbers and showcase the incredible experiences that Kenya has to offer. Stay tuned for more updates as we work together to boost our vibrant tourism sector!

Mexican Amb. Courtesy Call on the KATA Board

We recently welcomed a courtesy call from the Mexican Ambassador to Kenya at KATA. This exploratory meeting focused on fostering collaboration between the Embassy and KATA to promote travel and tourism between Kenya and Mexico. The Embassy is seeking KATA’s support for destination marketing initiatives that will highlight the unique experiences each country offers. We look forward to exploring opportunities for mutual growth in the tourism sector!