Sabre Corporation, a premier software and technology provider for the global travel industry, showcases its executives, products, and technologies at the Global Business Travel Association (GBTA) meeting in Atlanta from July 22-24.
Sabre’s key speakers include Kathy Morgan, Vice President of Product Management and Distribution Experiences at Sabre Travel Solutions; Andy Finkelstein, Senior Vice President of Global Agency Sales and Delivery for Sabre Travel Solutions; Todd Arthur, Senior Vice President of Sabre’s North America Agency Business and Corporate Solutions; and Chinmai Sharma, Global Head of Lodging, Ground & Sea for Sabre Travel Solutions.
Events include:
Monday, July 22, 4:30-6:30 pm EST: Sabre hosts a Welcome Reception at Booth 3121
Tuesday, July 23, 8:00-8:45 am EST: Kathy Morgan moderates the NDC in Action Panel
Tuesday, July 23, 2:00–3:00 pm EST: Sabre presents a Spotlight and Happy Hour at Booth 3121
Wednesday, July 24, 9:15 am EST: Kathy Morgan participates in the C-suite Conversation on NDC Takes Flight
Sabre focuses on the following topics:
Corporate Booking Tools: Sabre powers NDC content for leading corporate travel management tools such as GetThere, Atriis, SAP Concur, Spotnana, Serko, and Wooba. Sabre prioritizes NDC to enable personalized, real-time retailing based on offers and orders. As both an NDC aggregator and IT provider, Sabre brings a comprehensive perspective and expertise to NDC discussions, advocating for the entire travel industry.
End-to-End Workflows: Sabre supports end-to-end workflows, including mid and back-office integrations and corporate policy considerations, to make NDC appealing to travel sellers and ensure efficient operations.
Multi-Source Content Aggregation: Sabre deploys scalable NDC capabilities by integrating and normalizing NDC content, ATPCO/EDIFACT options, and low-cost carrier (LCC) XML itineraries, simplifying the process for travel agencies to shop, compare, and book the best options for travelers.
Partnership with Google: Sabre leverages its relationship with Google to utilize advanced AI and machine learning, enhancing existing solutions and developing new AI-powered products. This partnership boosts productivity and customer service, transforming product development speed and improving service quality for travelers.
Source: Travel and Tour World.
