ATM 2022: Dubai prepares for return of Arabian Travel Week

RX Global has unveiled plans for Arabian Travel Week, a series of digital and in person events in Dubai this spring designed to foster a recovery in the hospitality sector.

At the centre will be Arabian Travel Market, the leading trade show in the Middle East, which will focus on the future of international travel.

Delegates will examine the likely challenges ahead for the sector, while looking at how to build resilience in an industry that is still coming to terms with the “new normal”. 

“Covid-19 has dominated our lives since March 2020 and continues to do so in many parts of the world.

“However, although international travel and tourism has learnt from past experiences and adapted in some cases almost seamlessly, we now have an ideal opportunity to look ahead to the future of our industry.

“Dwelling too much on the pre-covid past, would not necessarily be productive, especially because so many industry parameters and social attitudes have since been completely reset,” said Danielle Curtis, exhibition director, Middle East, Arabian Travel Market.

Working in collaboration with the Dubai World Trade Centre (DWTC) and the Dubai Department of Tourism & Commerce Marketing (DTCM), the event will take place live and in-person from Monday, May 9-11.

In similar fashion to the 2021 format, a virtual edition will again take place the following week on May 17-18.

“Undoubtedly innovation through internet of things, artificial intelligence, virtual reality and improved connectivity overall, will change the face of our industry dramatically, however, there are other challenges, that we should address together and share industry best practice.

“These issues include climate change and broader social challenges, as well as stakeholder attitudes towards equity in health, education and economic opportunity, particularly in the communities that we operate in,” added Curtis. 

Show highlights in 2022 will include, among others, destination summits focused on key source markets in Saudi Arabia, China and India, as well as Travel Forward, the leading global event for travel technology which puts a spotlight on the latest, next generation technology for travel and hospitality.

There will also be ATM buyer forums and speed networking events, as well as Arrival Dubai @ ATM – a dedicated in-destination forum.

ATM 2022 will also host dedicated conference summits on the Global Stage, covering aviation, hotels, sports tourism, retail tourism and a special hospitality investment seminar.

The Global Business Travel Association (GBTA), a business travel and meetings trade organisation, will once again be participating at ATM.

The GBTA will deliver the latest business travel content, research and education to drive the recovery and support growth in business travel.

ATM will play an integral role in Arabian Travel Week, a festival of events dedicated to travel professionals from all over world, to collaborate and shape the recovery of the Middle East travel industry, through exhibitions, conferences, breakfast briefings, awards, product launches and networking events

Given the global travel and social restrictions, the ATM 2021 live, and in-person event was well received, with over 21,600 attendees from 110 different countries.

During the virtual event, 30,790 profiles were registered on the ATM Virtual platform, almost 20,000 face-to-face virtual meetings took place and there were over 6,600 conference views.

Putting those figures into context, ATM which is often considered by industry professionals as a barometer for the Middle East and North Africa tourism sector, welcomed almost 40,000 people to its 2019 event with representation from 150 countries.

As the build-up to the largest travel trade show in the Middle East continues, Arabian Travel Market has been producing a series of encouraging reports, suggesting the worst of the pandemic may be over in the region.

Most recently, there was confirmation hotel development is continuing apace.

Despite the pandemic headwinds that the global hospitality industry has had to contend with, new hotel development in prime spots in Saudi Arabia, Qatar, Oman and the UAE is robust.

According to new research commissioned by Arabian Travel Market and conducted at the end of 2021 by hotel market intelligence and global benchmarking company STR, Makkah and Doha are both expanding their hotel room inventory by 76 per cent.

This is followed by Riyadh, Medina and Muscat with 66 per cent, 60 per cent and 59 per cent growth respectively.

In Dubai, rooms growth stands at 26 per cent, which is still “extraordinary,” researchers said, considering its existing base and following years of continuous hotel development.

The figure is still more than double the global average.

Curtis added: “With the global average sitting at 12 per cent we are witnessing multiple GCC destinations growing at six times those rates.

“These figures coupled with the ongoing relaxation in travel restrictions, will undoubtedly encourage travel professionals throughout the Middle East and further afield.

“As such we are expecting a substantial increase in the number of participants at our live event this year, especially Saudi Arabia, Qatar, Oman and the UAE.”

There were also green shoots of recovery in the business travel sector.

Business travel expenditure in the Middle East is forecast to rise by a third this year, following a predicted 49 per cent increase during 2021.

That is according to a report by the World Travel & Tourism Council (WTTC) published in November.

Curtis said: “This positive data will provide a welcome boost for business travel and tourism professionals throughout the Middle East region, as economies around the world begin to relax travel restrictions, despite the disruption caused by the outbreak of the Omicron variant.

“During 2021, the increase in business spending for the full year is expected to have actually outpaced spending on leisure travel by 13, ten and one per cent in the Middle East, Europe and Africa respectively.”

Source: Breaking Travel News

I Fly Air Launches Flights to Wajir amid KAA’s KSh800 Million Expansion

I Fly Air airline has launched daily direct flights to Wajir, even as the Kenya Airports Authority (KAA) says it is fast-tracking the expansion of Wajir International Airport, seeking to separate military from civilian operations.

Speaking during the launch of I Fly Air’s maiden flight to Wajir, KAA MD Alex Gitari said they have invested over KSh800 million in renovating the runways at the airport, with their focus now shifting to the terminals.

Gitari argues that with the increased traffic brought by I Fly Air, there is need to expand the airport and its amenities.

I Fly Air says their expansion to Wajir seeks to facilitate seamless travel for business people travelling to and from Wajir as there was no daily return flight before. The airline will also offer cargo services to its customers, albeit is small numbers.

The airline is further looking to expand its routes in the coming months to Mombasa, Ukunda, and Malindi as they increase their fleet.

Source: Kenya Wallstreet

New Travelport, Qatar Airways Distribution Agreement

LANGLEY UK – Travelport, a global technology company that powers travel bookings for hundreds of airlines and thousands of hotels worldwide, and Qatar Airways, one of the world’s leading global airlines, announced a comprehensive new long-term distribution agreement which will underpin the airline’s omni-channel, advanced retailing strategy. The expanded agreement will include, for the first time, NDC content and advanced travel merchandizing solutions – delivered via the next-generation Travelport+ platform.

In addition to extending a longstanding distribution agreement which delivers Qatar Airways content to Travelport-connected travel agencies globally, the agreement will also see Travelport distributing Qatar Airways’ NDC content. By enabling agencies to shop and book dynamic and personalized offers, this will enable the airline to offer differentiated value propositions closely tailored to micro customer segments. 

The contract now also includes the use of Travelport’s Rich Content and Branding solution. The technology provides travel agents with graphically rich images and descriptions on fares and ancillaries, equipping them to deliver an equally compelling brand experience, no matter the channel.

“We’re excited about the next chapter with Travelport supporting our growth ambitions,” said Thierry Antinori, Chief Commercial Officer at Qatar Airways. “As we look forward to the recovery in travel, we do not want to add additional obstacles such as surcharges, restrictions or inefficient technical solutions, as we deploy new NDC-based product offerings. Our aim is to provide a consistent shopping experience through all channels, to meet the expectations of our customers and promote the success of our travel trade partners.”

“As the world returns to travel, this is an opportune time to expand our decades-long relationship with Qatar Airways,” said Jason Clarke, Chief Commercial Officer, Travel Partners at Travelport. “We share a vision of modern digital travel retailing, and believe that this combination of NDC content, cutting-edge merchandizing technology, and advanced data intelligence – all made possible by our game-changing Travelport+ platform – will enable the agency sales channel to offer travelers the five-star service Qatar Airways is known for.”

Source: Travelport

Dubai’s Emirates signs new distribution agreement with Amadeus

Dubai carrier Emirates has signed a new agreement with travel technology company Amadeus, to extend their partnership.

From February 1, 2022, all trade partners on Amadeus will be able to access Emirates’ content free of surcharge. The new agreement will also see Emirates’ NDC (new distribution capability) content integrated into the Amadeus Travel Platform.

The NDC content will be made available to travel sellers over the year, a statement said.

Adnan Kazim, Emirates’ chief commercial officer, said: “In today’s environment, and particularly as the industry rebuilds post pandemic, everyone in the travel services chain will benefit from flexible models of engagement, multiple means to access dynamic rich content, and the ability to offer differentiated products and services.”

“With this new agreement with Emirates, we start 2022 building on the momentum made over the years to support modern retailing and once more demonstrating our commitment to continue offering through the Amadeus Travel Platform more travel content globally and at scale,” added Decius Valmorbida, president, travel, Amadeus.

Last year, the carrier launched a virtual reality app in the Oculus store, enabling customers to explore its products via interactive experiences.

Source: Gulf Business

Expo 2020 Dubai attracts more than 5.6 million visitors

Expo 2020 Dubai has seen 5,663,960 visits as of December 5, since it first opened on October 1. The recent figures were buoyed by the UAE’s Golden Jubilee festivities, as well as a raft of sport, music and cultural performances.

During October and November, a total of 5,383 government leaders, including ministers, presidents, prime ministers and heads of state, have graced the Expo site to speak at official events or celebrate their nation’s Expo National Day, with Expo hosting a total of 10,461 events in just the first two months.

During his visit last week, President of the French Republic Emmanuel Macron, congratulated Expo 2020 Dubai for “organising this exhibition and making it a success”.

Six out of 10 visitors (57 per cent) now hold an Expo Season Pass, with the number of repeat visitors in the first two months reaching 1.2 million.

Reem Al Hashimy, Minister for International Cooperation and Director-General of Expo 2020 Dubai, said: “We are delighted with the figures, and that so many people chose to celebrate such a momentous occasion, the UAE’s 50th National Day, with us here at Expo 2020 Dubai. Two months in, these numbers are a testament to the hard work of everyone involved in Expo, from the hosting of spectacular events that make people want to visit again and again, to the bringing together of global change-makers on a powerful platform for action and collaboration, and – crucially – to our robust COVID-19 measures, which allow us to accommodate such large numbers in a safe, reassuring manner.”

More than a quarter (28 per cent) of November visitors came from outside the UAE, with the top international visitor countries including India, France, Germany, the Kingdom of Saudi Arabia, and the UK.

School programme

The Expo School Programme has attracted nearly 250,000 pupils from private and public schools across the UAE who have participated in 10,000 dedicated school journeys encompassing The Legacy of the UAE; World of Opportunities; The Universe in Motion; and The Sustainable Planet, while more talented youngsters have delighted visitors from the stage, as part of Expo’s popular Young Stars and Rising Stars entertainment.

November saw some major crowd-pullers, including the end of Riverdance’s popular run; a spectacular performance from the Accademia Teatro alla Scala; award-winning Pakistani musician Javed Bashir; Egyptian singer Mohamed Hamaki; a KITE (K-Pop in the Emirates) concert and the opportunity to take part in a family fun run with sprint king Usain Bolt.

Recent highlights

Other highlights included the Golden Jubilee’s ‘Journey of the 50th’ – a show in Al Wasl dome about the UAE’s present and future – as well as the ‘The Boy and the Horse’, a 20-minute theatrical production that honoured His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice and President and Prime Minister of the UAE and Ruler of Dubai.

Expo’s Programme for People and Planet in November continued to attract change-makers from around the world, with two of Expo 2020’s 10 Theme Weeks – Urban & Rural Development Week and Tolerance & Inclusivity Week – as well as a slate of festivities and activities to mark World Children’s Day, International Day of Persons with Disabilities and International Volunteer Day pulling in the crowds.

New festive pass

Looking forward, numbers are expected to rise further as Expo’s new Dh95 Festive Pass, on sale until the end of December, gives access to Christmas festivities and more world-class performances, such as Grammy Award-winner Alicia Keys’ show at Al Wasl Plaza on December 10, Academy Award-winning composer and musician A.R. Rahman on the December 22 and Broadway superstar Lea Salonga on December 25.

In keeping with Expo’s sustainability aims, scores of people have travelled to the site using public transport. During October and November, around 455,000 rides were made to and from the site using taxis, more than 600,000 trips were made on the free Expo Rider bus service, and 2.2 million users entered and exited Expo via the Dubai Metro.

Expo 2020’s virtual visitation rose to a 25 million, driven by the uptake of Live@Expo, which enables visitors to take a live virtual tour through the site.

Source: Gulf News