The Kenya Association of Travel Agents (KATA) plans to hold its 45th annual convention in Mombasa next month.

The event, which will attract 350 delegates drawn from various travel agencies in Kenya, marks an increase from about 280 participants attending the annual convention in 2024.

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“With the Kenyan coast as a vibrant backdrop, the KATA Annual Convention is not only a professional milestone but also a celebration of the resilience and potential of the travel industry,” KATA CEO Nicanor Sabula told TUKO.co.ke on Tuesday, May 20.

He said that this year, the event will run under the theme “Going Further Together.”

The annual gathering, he said, will bring together key players from the travel, tourism, and aviation sectors—including travel agents, tour operators, government officials, and business leaders—for three days of high-level discussions, networking, and knowledge sharing.

Sabula said that, looking at the past attendance, the number of participants has grown significantly from last year’s 280, highlighting increasing interest and confidence in Kenya’s travel sector.

“This convention is a key platform for dialogue, innovation, and collaboration within the industry. As we mark our 45th year, we are excited to see record numbers and strong engagement from all corners of the sector,” he said.

Top leaders expected at KATA AGM & convention

The 2025 edition will feature a lineup of top-tier speakers, including Sunil Kumar, president of the United Federation of Travel Agents Associations (UFTAA). Other top delegates who will attend the event include Kenya Airways group managing director and CEO Allan Kilavuka, as well as the Cabinet Secretary for Wildlife and Tourism, Rebecca Miano. The top travel leaders will share insights on the future of travel, digital transformation, sustainable tourism, and regional connectivity.

Unlike previous years, this year’s programme includes an exhibition area showcasing innovations in travel technology and services, as well as a fundraising raffle supporting KATA Cares, the association’s Corporate Social Responsibility (CSR) initiative protecting coastal communities.

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Source : tuko.co.ke

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